Comm 557 Social Media Audit

Social Media Audit (150 Points)

The purpose of this assignment is to examine social media presence of your client. This paper demonstrates your ability to analyze and evaluate social media based organizational activities. The assignment is part of your Social Media (SM) campaign plan.

You are required to submit a paper which is no longer than 4-5 pages, 12 point, Times New Roman, double-spaced, one-inch margins. You would be undertaking a strategic analysis of the current SM environment of your client

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